creative
creative
When bolixir, a portmanteau of “botanical elixir”, launched as a completely new product type, they wanted a clear and striking brand identity communicated through intensely saturated, stylized images.
Alongside the product-forward media necessary to build a truly stunning website, the brand wanted a series of portraits, each assigned to a different product in the launch line, that showcased “the inner flower child” and reflected the brand’s launch theme, “Rooted in the garden, reaching for the stars.”